Marketing Yourself: Clever Way to Get Over the Daunting Refferal Push
For example: Our office decided to find a
better solution into getting more referrals. Previously, we had sent out
a card, with a short letter, that asked to fill it out the form for
possible future clients. We figured there would be more pouring in if we
gave an incentive with it. So this was the game plan:
We found a local business that would support
our promotion and got to the nitty gritty of the plan. On the ‘coupon’
or ‘redeem here’ card we placed a few spaces for referrals to go. The
trick is: You cannot redeem your promotional item unless there is at
least one referral on it. And finally, at last, we had more referrals
pouring in.
It took us about a week to
think about ways, and this one was definitely a winner! It wasn’t put on
the back burner; therefore we got more referrals, faster!
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